The cruise market in China

The cruise industry 



The cruise industry has evolved and in recent years has become one of the fastest growing segments of the tourism industry, with millions of passengers cruising each year. On a global scale, the cruise industry is overwhelmed by North America. In recent years, growth rates have increased in emerging markets for Asia-Pacific cruises. As one of the main elements of the Asian cruise market, China is experiencing rapid growth and terms of cruise ship visits as cruises. However, research is limited to companies on this growth in China.

The history and growth of China's cruise industry



The purpose of this article is to report the current development of the cruising industry in mainland China. First, we give an overview of the cruise industry around the world. Next, we summarize the history and growth of China's cruise industry; the characteristics of Chinese cruise passengers and the bun with others; highlight information on the geographical distribution, berthing capacity and cruise performance of each cruise port; and present various cruise policy documents published by Chinese rulers. Finally, we discuss some issues, challenges and managerial implications relevant to developing this form of niche tourism in this country.

China attracted more than 2.1 million cruise passengers


The delivery of Dream World to Meyer's Dream Cruises took place on October 26 in Bremerhaven, Germany, marked the third new cruise ship completed this year at the Chinese market. Although this highlights the long-term confidence of the cruise industry in the market, in the short term, the Chinese market enter a period of adjustment after extraordinary growth. Even before the addition of 11,000 new beds in Norwegian Cruise Line's World Dream in 2017, Majestic Princess, the Norwegian brand of Joy and Princess Cruises, was already the largest passenger market in the world. Between 2012 and 2016, the number of passengers recorded an incredible CAGR of 76%. In 2016 alone, mainland China attracted more than 2.1 million cruise passengers.

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